Make it true and make it unexpected. It’s that simple. Call it the convergence of smart and art. A-ha and whoa. Chicken and waffles. (Delicious.) We call it logic and magic, and no matter the medium you need both to bring and hold brands and people together. So at the core of everything we do is a relentless combination of powerful, strategic thinking with powerful, unexpected ideas.

You combine all that goodness with the global backbone and resources of McCann Worldgroup and Interpublic Group? Whoa, Nellie.

And we proudly do it all in what we happen to believe is the dreamiest hub for art, food, music, entertainment and technology on Earth. We’ll let you be the judge. But it bears repeating: chicken and waffles.



We believe in ideas (S, M, L, XL, XXL) that bring intrigue to the everyday. Whether a brand is 130 years old or 130 days old – our mission is simple: create and engage in ways that make every other brand in the category, or any category, violently jealous.
  • Broadcast
  • Digital
  • Social
  • Mobile
  • Brand Identity
  • Site Design/Dev
  • Print
  • Out Of Home


Technology is forever changing information consumption, brand engagement and, of course media planning and buying. When it comes to the tools of the trade, we’re as techie as they come. But we’re also as high-touch as they come. That will never change.
  • Broadcast
  • Digital
  • Social
  • Mobile
  • Hyper-Local
  • Paid Search
  • Analytics
  • Programmatic

Brand Planning

We all need fuel, brands included. Around here, this is where the fuel comes from. When you combine the right data with the right thinking, you get the right insights that fuel, well, everything: creative, media, and most important, client growth.
  • Consumer Journey
  • Customer Ltv
  • Product Prioritization
  • Competitive Analysis
  • Econometrics
  • Brand Roadmaps
  • Trend Analyses
  • Tech Relevant Utilization

Digital & Social

Since we built our first site in 1998, we’ve steadfastly believed digital and social shouldn’t be a silo. It’s simply in our DNA, and we do it all, combining our strategic, creative and technology resources with best-in-class partners to deliver tools and ideas that entertain, engage and deliver.
  • Content Strategy
  • Content Development
  • Paid Media
  • Community Mgmt
  • Social Listening
  • Mobile Strategy
  • Analytics
  • Design, Dev & Ux

Public Relations

Engaging, always relevant communication that is personal, genuine and thought-provoking. We’ve been doing it for decades. Today’s communications tools enable us to tell stories and create events that are provocative, original and irresistible.
  • Reputation Management
  • Consumer/Lifestyle Marketing
  • Social Impact
  • Crisis & Issues Management
  • Corporate Comm
  • Employee Engagement
  • Change Management



Want to work with talented people from all over the world who have come to join a fast-growing, consistently internationally-awarded agency in the creative capital of the South where you can do the best work of your career on great clients while also living in a home so inexpensive and spacious it makes your friends in New York, LA and San Francisco cry with jealousy and rethink their choices? Then check out our open positions and apply.

Don't see anything that interests you? Click here to submit a general inquiry.

Account Management

Account Supervisor


Group Creative Director, Copy


Associate Connections Strategist (Media) Associate Director, Connections Strategy (Media)


Are you looking for a 10-week internship where you work with a small, well-mentored team of other interns to create real work for a real client? Are you kind of weird? Are you sure you know a faster way through Midtown even though Waze says you’re wrong? Do you sport an excellent personal style that we can compliment and/or steal from? Are you wondering when these questions will end? Sounds like you’ll fit right in.

We’re not accepting internship applications right now, but check back soon. If you can't wait, we are always interested in hearing from talented people.